Well, after many years of using the brand Armadillo we have finally switched the business name over to Armadillo business information.
I was at a client recently and they met someone from a different department whilst we were chatting, I was introduced as being from RM, total blank, when they said”you know, Armadillo” their face lit up and instant recognition. It has happened several times.
Business is tough and pressured these days for everyone, and if a little thing such as a brand name makes you smile, well, that’s got to be good.?